Research, Ideation, and Strategy
Research
Research User Interview Recording
Recording user interviews is a great tool to begin the discovery process to find real customer pain points.
Research User Interview Transcription 1
Transcribing interviews is a great way to begin to analyze interviews to find customer pain points.
Research User Interview Synthesis 1
User interview synthesis give real world insight into customer pain points.
Research User Interview Transcription-1
Transcribing interviews is a great way to begin to analyze interviews to find customer pain points.
Research User Interview Synthesis 2
User interview synthesis give real world insight into customer pain points.
User Research Findings
Conducted lean user research interviews to justify design decisions for Coca-Cola stakeholders
Quantitive Research
Conducted lean user research interviews to justify design decisions for Coca-Cola stakeholders
Secondary Research
Conducted lean user research interviews to justify design decisions for Coca-Cola stakeholders
Ideation and Wireframing
User Flow – Low Fid Wireframes
User Flow – Wireframes v4
Wireframes – Orange – V4
Wireframes – Green – V4
Sketches
B&W-Testing-1
B&W-Testing-2
Concept-1-1
Concept-1-2
Concept-1-3
Concept-1-4
Concept-1-5
Concept-1-7
Concept-1-8
Concept-1-9
Strategy and Journey Mapping
Universal QR code or Hyperlink
Unique QR Code or Hyperlink
Age Gate
Persona
Persona
Persona
User-Journey
E-commerce platform for trucking and automotive customers both internal service centers, and external, non-public, customer/partners service centers.
ML-AI-Task-Flow
Task Flow for a ML/AI Sales and Denial process involving viewing, copying and editing, and creating models from scratch, that then have to be trained.
User Profile 2
User Profile made from empathy map to discover pains, gains, and jobs to be done.
Empathy Map 2
Empathy Map of leadership connected to the project
User Profile 3
User Profile made from empathy map to discover pains, gains, and jobs to be done.
Empathy Map 3
Empathy Map of leadership connected to the project
User Profile 1
User Profile made from empathy map to discover pains, gains, and jobs to be done.
Empathy Map 1
Empathy Map of leadership connected to the project
MIRO Strategy 2
Strategy Workshops a great tool to use to build empathy, chart user flows, audit assets, and create team unit
Stakeholder Map
A stakeholder map to map out the ecosystem of all the people that are responsible for the product. The RACI is overlayed on it to show the type of communication is needed at each level of the RACI.